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Home arrow Features arrow Changing Lives - The Fairtrade Story
Changing Lives - The Fairtrade Story

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Changing Lives

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Chocolate is big business in the UK. It's a market worth an estimated £3 billion. 

And it's one of the products where fair trade has been making an impact on people's lives for several years now.

In Changing Lives - the Fairtrade Story, reporter Carole Green from ITV Wales visits Ghana where small farmers belonging to the Kuapa Kokoo cooperative are guaranteed a fair price for their cocoa under the fair trade system. 

The link between Ghana and Wales is a close one. 

Cocoa is Ghana's top export and Kuapa Kokoo a well established group where fair trade has led to new water wells for the community and enabled familes to send their children to school.

With sales of fair trade goods increasing by a staggering 40 per cent each year, Wales is set to become the world's first fair trade country after a campaign backed by the Welsh authorities.

It's a win-win situation for both sides, and a web chat between schoolchildren in Ghana and Wales enables them to find out exactly how the system benefits each group.


The Taste Test
An excuse to indulge in some delicious fair trade chocolate pudding, or an objective test of the quality of fair trade products?  You decide!

This short piece shows how fair trade products like chocolate can hold their own on the top tables of the nation.

Find out more from our pdf Fairtrade Factsheet

Last Updated ( Thursday, 16 October 2008 )
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